Minggu, 20 Mei 2018

Myshield - DEFENTIZED ANTI-SCAMED PLATFORM


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What is MyShield

MyShield is an innovative decentralized anti-fraud platform. MyShield will warn users whenever they reach a fake website, online counterfeit goods sales, and other types of online fraud. MyShield aims to bring confidence to e-commerce and online markets where the cost of counterfeiting and piracy is estimated at $ 2.81 trillion by 2020. Initially, MyShield will focus on the cryptocurrency industry, which is flooded with phishing, fraud, brand hijacking, etc. .

MyShield will alert users to fraud and Crypto-transaction validation. The MyShield model is based on two sources of intelligence - reports of potential fraud by MyShield users shared with the community, and AI-supported cyber intelligence providers. Information from both sources will be recorded on the MyShield blockchain, which will be launched on the existing blockchain and will be used as a source for warning and validation.

What is the MyShield platform

MyShield is a decentralized platform that seeks to warn users whenever they reach phishing websites, online counterfeit sales, and other types of online fraud. MyShield will alert users about fraud and will provide validation for crypto transactions. The MyShield model is based on two sources of intelligence - reports of potential fraud by MyShield users shared with the community, and AI supports cyber intelligence providers.

How the MyShield platform decides when there is no consensus between the cyber-backed AI intelligence and the crowd occurring

The MyShield system will reward active users who help detect fraud by reporting suspicious websites, social media pages or posts, lists on the market, mobile apps, etc. To qualify for the prize as part of the MyShield reward reporting program, end users must subscribe to a premium subscription. Premium subscriptions will provide money back guarantees to users for transactions made in the website market as trusted by MyShield.

MyShield platform includes :
  • MyShield app
  • Blockchain MyShield
  • AI AI Intelligence AI agent is supported
  • Law Enforcement Service Provider
  • Warranty supplier
  • A gift from MyShield
  • MyShield Trust Stamp
PROBLEM
  • Driven by e-commerce growth, as well as the sophistication of hackers, the sale of counterfeit and pirated goods is expected to reach up to $ 2.81 trillion by 2022 each year. In the cryptocurrency industry fraud poses a bigger challenge.
  • According to Ernst & Young's research from January 2018 : 10 percent of the funds collected at ICO have been stolen. Hackers steal up to US $ 1.5 million in ICO results per month. The magnitude of this problem poses a risk to the growth of the entire cryptocurrency industry.
SOLUTION
  • MyShield's anti-scam decentralization platform, will allow users to conduct daily online transactions with confidence.
  • MyShield will provide solutions to users who will remind them of online fraud. Decentralized platforms will be based on two data sources stored in the blockchain - reports of potential user-generated fraud, and AI-supported cyber intelligence providers.
  • Initially, MyShield strives to give confidence to the cryptocurrency industry that provides the environmental trust system to the community. As the market grows, the solution can be customized for all ecommerce ecosystems and online.
Vision
  • The digital age has changed our lives in many ways. The ongoing information revolution and rapid digital rate transformation is a catalyst for unprecedented levels and new cybercrime types.
How the guarantees will work and what will be the main limitations

A basic money-back guarantee for transactions made on trusted websites will be provided by MyShield. MyShield plans to offer an extended renewal guarantee program. MyShield will also allow some guarantee providers to take part in the ecosystem. Users will have the option to choose a guarantee program from different providers. The meaning of Money-Back-Guarantee is if the user transacts on a website marked by MyShield as a trusted online item ( website, webpage, list on the market, etc. ), while the actual goods are fraudulent ( phishing, counterfeit, etc. ). ) the user will have the ability to reclaim from MyShield the money paid in the transaction. The underlying guarantee will be limited to a certain value per transaction, and for certain transactions for a certain period of time. Initially, the warranty provided by MyShield will be limited to cryptocurrency-based transactions, and may be limited to websites with MyShield Trusted Wallet Stamp.


ECOSYSTEM MYSHIELD

It's no secret that online users are vulnerable to many threats, especially when it comes to crypto transactions. MyShield created an alliance between all its ecosystem participants, in a mission to fight online fraud.

Ecosystems are based on decentralized trust votes, trust consensus, technology-based trust analysis, and guarantees based on them. This is the pillar of value MyShield brings to the community - believing in online transactions.


  • elements of ECOSYSTEM MYSHIELD system
The MyShield rating system consists of a combination of both cyber intelligence providers supported by AI, as well as scores based on reports provided by the community. The first AI supported cyber intelligence provider of this platform, BrandShield, has since 2013 provided a powerful cyber intelligence solution to leading brands around the world. Scores are created based on two data sources, making the final score of the items online. Community reports and scores from cyber intelligence providers are stored in blockchain.

What is the MyShield Trust Trust

The MyShield Trust Stamp is a certification stamp that will be provided by MyShield for verified and validated online items such as websites or web pages including eg for a specific list in the ecommerce market, social media accounts or pages, etc. Stamps will allow users to know that the websites they reach are genuine.
  • how to sign up for MyShield Trust Stamp
To get MyShield Trust Stamp, website owner, market seller, social media account owner, etc. Will need to apply for validation by MyShield. The validation process will be performed by the cyber intelligence provider validation officer supported by AI, who will examine different information, in a process similar to the Know-Your-Customer ( KYC ) process, including the organization's validation behind the online item, address validation, email, telephone numbers, merger documents, key personnel, trademark documents, certifications and partnerships ( such as whether a particular seller is an authorized seller of a brand ), etc. In addition to the provider validation officer, for each validation process, two public validation of the officer will be required.

Summary of MYSHIELD Sales Token

As explained above the MyShield token will have several uses in the MyShield ecosystem, as summarized here :


The MyShield Token model consists of various parts, all joined together to bring powerful and annoying tools against online fraud.

Tokens can be used in several ways :
  • Premium Subscriptions - tokens will be used to obtain premium subscriptions from the MyShield app which will include a basic level of warranty and the ability to earn from bounties in cases where users report potential online fraud.
  • The guarantee program - in addition to the basic guarantee program provided with a premium subscription, users will be able to use their Shield to purchase additional security programs for their online transactions.
  • Reports - users interested in reporting a scam and being rewarded with bounty must deposit Shields when they report. If they are found to be true, the deposit Shield will be returned to them other than their share in the bounty. If they are found wrong, 80% of Shields will be credited to the General bounty.
  • Bounties - MyShield tokens will be used by MyShield and by companies and organizations to encourage users to report potential online fraud. 20% of Shields paid by users for premium subscriptions will be contributed for general prizes. Companies and organizations will be able to create brand-specific gifts to drive fraud reports related to their brands.
  • Pay and validate MyShield Trust StampTM and MyShield Trusted Wallet StampTM - companies and organizations that will be interested in getting MyShield Trust StampTM and MyShield Trusted Wallet StampTM will pay a seal using the MyShield token. 50% of the MyShield tokens they pay will be paid to their stamp public validation officer, who can then use tokens for premium subscriptions and a guarantee program.
  • Subscription payments by companies and organizations to the BrandShield system - companies and organizations interested in subscribing to the BrandShield system and accepting anti-scam intelligence will be able to do so using the MyShield token. This usage will be available upon TGE.
  • Payments to law enforcement - companies that will use the law enforcement essay market as part of the MyShield platform, will be able to pay enforcement for their actions, with the MyShield token.
MyShield will publish a limited number of MyShield billion tokens. There will be no inflation or additional issuance of the MyShield token.

Token will be distributed as follows :


  • 40% Tokens are offered publicly : 400,000,000
  • 30% Fund for future operations : 300,000,000
  • 20% Founder, team and shareholder : 200,000,000
  • 5% Guarantee Fund : 50,000,000
  • 4.5% Reporting bounty : 45,000,000
  • 0.5% Promotion Gift : 5,000,000
  • Total : 1.000.000.000 - 100%
MYSHIELD USING METHOD COLLECT


  • 30% : User acquisition and marketing promotion
  • 30% : R and D.
  • 25% : G and A
  • 15% : Sales
Roadmap


MyShield management Team


Yoav Cool - CEO

Yoav has 21 years experience in financial management, marketing, and business development. Is a Board Member at ICANN. IS a member of the anti-counterfeiting committee at INTA. Is a Senior Advisor to a minister in the Israeli government. Is the head of Israel Information Department Security Information Department.

Received an MBA from Kellogg & Recanati Business School ( Northwestern University & Tel Aviv University ), and a BA in Economics and Physics from Tel Aviv University.


Yuval Zantkeren - Co-CEO and CTO

Yuval is an Internet Information Systems Specialist. Has 19 years experience in managing software development & web development. Specializes in Domain Name system and IDN system.

Yuval Is a member of the Government Advisory Committee at ICANN for Israel. Has an LLB ( lawyer qualification ) degree and a Cum Laude Business Administration Bachelor degree specializing in IT, and a bachelor's degree in Computer Science from the Herzliya Inter-disciplinary Center.


Itai Galmor - VP

Itai brings over 15 years of experience in managing marketing departments in technology-driven organizations. Prior to joining BrandShield®, Itai served as Global Marketing and Business Development VP at Magic ( NASDAQ : MGIC ) and in various global hi-tech organizations.

Itai holds an MBA in Business Administration with a specialization in Marketing and BA in Business Administration.


David Fridman - Chief Strategy Officer

David is an Internet Marketing and New Media expert. Has 27 years of marketing management experience in Bezeq-International. Is a lecturer in Internet Marketing Methods at several universities. Holds a M.Sc. in Management & Behavioral Science from Technion Institute, and BA in Social Sciences from Haifa University.

Advisory Board


Nimrod Lehavi - Simplex

Nimrod is a hacker, maker, nerd, geek, and serial entrepreneur. With more than two decades of experience in Israel's start-up sector, Nimrod is highly respected for leading large-scale software projects that catalyze major changes.


Prof. Subbiah - i-DNS.net

An investor, entrepreneur and cleric Founder, Director & Chairman, of i-DNS.net. Former professor consultant in the department of applied physics at Stanford University and a former professor at the National University of Singapore


Shalom Passy - Afterdox

Shalom is a member of the council, chairman and advisory board member at some of Israel's leading companies. He acts as a senior consultant for organizational strategy and transformation. Shalom is a SVP and member of Amdocs management, and is responsible for several positions at Amdocs including the head of the shipping group, operations chief, head of Amdocs global development center, and Amdocs Israel CEO and He graduated the Harvard Business School Advanced Management Program in 2010.


Uzi Moskovitch - IAI

Major General ( backup ) Uzi Moskovitch is the former head of IDF's Cyber Defense and IT directorate. As part of his last position he is responsible for IT architecture, communications, software, computing centers, cryptography, spectra, and cyber defense. Uzi is the front line commander who is united to the division level. He is an experienced manager, a technologist with extensive knowledge in ICT and cyber, as well as traditional technology. He currently acts as Vice President of the Missile Systems Division at IAI ( Israel Aviation Industries ). Uzi is an aerodynamic engineer, and has an MSc degree. in Strategy and MBA.


Robert Cohen - Benson Oak Ventures

A highly experienced and successful strategy, business development and corporate executives. Managing partner at Benson Oak with over 20 years of experience in private equity activities and investment banking and active investors in over 25 early-stage companies. The initial investor and former board member at the leading Internet security company AVG Technologies and served as head of Corporate Development at the time became public on the NYSE ( later acquired for $ 1.8 billion ). Responsible for the implementation and integration of five strategic acquisitions in the US, Israel, and Europe as well as various partnerships, which increase the breadth of AVG's security offerings.


Ink Barracks Zone Sela

Barak Sela is an architect of Blockchain and a cyber security expert. Barak brings 19 years of experience in cyber security and product management, prior to Materials.Zone he designed and implemented protocol-based cyber security solutions in Deutsche telecommunications, British Telecom, HSBC, SWIFT, NASDQ, Korean telecommunications, ATNT, and others. Barak is currently the founder of Materials.Zone, a scientific decentralization project involving the world's leading universities

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Article Writer : SyiefaQhollby98
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ETH : 0xA58315ebeC9c0032b9cc73D326041b004E27F5D7
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